Sony is allegedly about to start a “massive” TV price war. According to a report sourced by ChannelNews:
It claims that the plan by Sony to discount LCD TV models will force Samsung and second tier makers "to either react or seek out other solutions". They also say that Sony's move is expected to vitalise what has so far been a stagnant TV OEM segment.
They say that the price of a Sony 40" FHD model could fall to below $1,100 in the US and a 46" model to less than $1,499. In Australia this could translate to $1,800 and below $2,500.
I’ve got to throw this out there – I’m going to be launching a 42” 1080P LCD TV in early June that is going to blow any of these supposedly cheap prices out of the water. Beat that Sony!
Comments
Hear what our customer's have to say.
jamal says...
its good that someone is challenging these bigger companies they get away with ridiculous prices all the time good luck with your business i asure you i will be telling my friends about your company
Posted at 12:46 p.m. on May 12, 2008
Brenda says...
Bring on the 46" Models your prices are great. Good to see someone challenging the stores.
Posted at 10:51 p.m. on May 12, 2008
Oz Man says...
Your 46" model can't come soon enough!
Posted at 3:04 a.m. on May 13, 2008
Angela Oliver says...
We lived in the USA and have never been able to understand why Australians have had to pay so much for everything.
After a lot of research on importing furniture to start our own business (Importing American Furniture for Australian Consumer's) I came to the concusion that it is just plain GREED on the part of the big disributors and retailers to put as much MONEY IN THIER POCKET as they can. With no regard to giving the customer good service or value for money.
When I tried to find furniture here, I found that I can buy my furniture in the US and ship it here for half of what I can purchase the same furniture here. That is why I decided to do what you have done and I started my own furniture company http://www.americanfurniturehome.com to sell high quality furniture from the US here in Australia for half the price you pay for furniture here.
I say GOOD ON YA KOGAN - hopefully more Aussies will say enough is enough and will not only buy from your company and our company - but will buy more over the Internet and tell the Australian rip off artists Enough is Enough!!!
Respectfully, Angela Oliver http://www.americanfurniturehome.com</p>
Posted at 7:07 a.m. on May 13, 2008
Tucker says...
Of cause your TV's are cheaper because they copies from China not actual main brands.
Posted at 7:55 a.m. on May 13, 2008
heather says...
I am very interested in your products and am keen to purchase soon but I am quite ignorant when it comes to product knowledge. Could you please explain the difference between LCD and plasma, the advantages of one over the other, if any, and the reason for plasma being more expensive. Are they expensive to maintain/repair/run? Appreciate hearing from you. Thanks, Heather.
Posted at 10:18 a.m. on May 13, 2008
Andrew says...
quite plainly, how does the quality of the monitors you offer compare to, say a toshiba, panasonic or sony? Im very interested.
Posted at 11:32 a.m. on May 13, 2008
Peter says...
Hi Heather,
Looking at the difference between LCDs and Plasmas in a shop can be a bit misleading.
LCDs tend to have higher contrast and stronger primary colours. This looks great under bright shop lights, while plasmas can look a bit washed out. But once home and under ordinary lighting, plasmas look more natural, and they are cetainly better at mid range tones and colour variation.
Plasmas can suffer from screen burn a little more easily, but most good screens have safeguards built in. LCDs used to blur slightly in high speed scenes, but again, most modern LCDs with response times of 8ms or less are fine for watching movies.
The difference in running costs is virtually nothing. So it comes down to taste. I prefer the gentler, more natural colours of a plasma screen for home - movies and TV - but use LCD screens on my computers. Just don't judge under shop lights!
Posted at 12:03 p.m. on May 13, 2008
Kaycy says...
Heather, google your question, that way you will get to see what other reviewers have to say and not just from a seller.
Here's one link to get you started.
http://reviews.cnet.com/4351-12658_7-6583301.html
Posted at 12:04 p.m. on May 13, 2008
Graeme says...
I am interested in either the 42 " or 46" LCD. I have been looking at a Sony Bravia similar size and admit not knowing very much about these TV's at all. The Sony has a 100 HZ screen which is easier to watch. Do the Kogan units have this feature? Also I have a small home theatre set up with DVD and a seperate tape recorder which is currently hooked up to my standard TV set, can I re use these or will I have to buy these items new also? Thanks. Graeme.
Posted at 12:16 p.m. on May 13, 2008
Ruslan Kogan says...
Hi Tucker. The reason the televisions are cheaper is because I cut out the middle men. Instead of going through an agent, wholesaler, and retailer, with markups along the way, I sell them direct to the customer.
There are actually only a handful of manufacturing plants in China making LCD panels for over 15 manufacturers. Our panels actually come from the same factories, and in some cases, are identical to the bigger brands. They are definitely not copies. I've created the Kogan brand from the ground up and I personally choose and approve each component that goes into the televisions. One important thing to remember is that 90% of consumer goods come out of China, and that includes big brand TVs.
Posted at 3:15 p.m. on May 13, 2008
Sarah Shaw says...
Can't quite see from the pictures on this site, but is the casing around the LCD screen made from a non reflective material or reflective?
Posted at 4:12 p.m. on May 13, 2008
Kan says...
well you cant be beaten on price, but I have to admit they are not the most visually appealing TV. I place a lot of emphasis on cost and specifications...well value for money, but if it does not look good, I just wont get it.
Posted at 4:13 p.m. on May 13, 2008
Ruslan Kogan says...
Hi Graeme. I've seen the Sony TVs with 100Hz but I don't see any benefit for this feature. The Kogan LCD televisions run at 60Hz. I don't know of any devices that can take advantage of 100Hz. For example, HDTV is broadcast at 60Hz and even Blu-Ray is only 48Hz.
About your old devices, they should all work fine!
Posted at 4:49 p.m. on May 13, 2008
Ruslan Kogan says...
Hi Sarah, the TVs are all cased in non-reflective, matte black material -- so no annoying reflections!
Posted at 4:55 p.m. on May 13, 2008
Jean Richmond says...
Do you stock the Plasma T.V.?
Posted at 5:05 p.m. on May 13, 2008
Dave says...
Hi kogan, are you looking at producing any palma tv,s in the future.
Posted at 5:20 p.m. on May 13, 2008
Will Tetley says...
Hi everyone. I am from the UK and I have never heard anything so outrageous in my life! I want me a big TV!
Posted at 5:34 p.m. on May 13, 2008
t-bone says...
Posted at 7:46 p.m. on May 13, 2008
John says...
i have been told it is best to get a panel with a contrast ration of 15,000 : 1 or higher. they made no mention if this is the actual or the dynamic contrast ratio. i noticed in the specs of the Kogan 42 it mentioned both figures. Can you tell me more about this please Ruslan
Posted at 7:49 p.m. on May 13, 2008
Steve says...
The product and price looks great. But the shipping costs to WA almost wipes out the price difference.....
Posted at 12:35 a.m. on May 14, 2008
adrian says...
I live in the goulburn area , have difficult reception area ,OK of course with satellite , is tuning into free to air a problem easily overcome with factory settings.
Posted at 10:46 a.m. on May 14, 2008
Daniel says...
Hi John, regrading CONTRAST: The Kogan only has a dynamic contrast of 10000:1. This is EXTREMELY poor! For example the Panasonice VIERA has a dynamic contrast of 1,000,000: 1. Yes, One million to one.
Posted at 12:11 p.m. on May 14, 2008
Muriel says...
Hi Kogan, As a senior Aussie I am looking to buy my last TV. my 27yr old NEC 26" is still going. I would like something larger, maybe 42". what would you recommend. who will install it and who will fix it should it break down. Will my current antenna do. My son says it needs to be digital. I can be patient if something better is to come. Many thanks keep up the good work.
Posted at 4:13 p.m. on May 14, 2008
Neville says...
Thinking about buying an 42" LCD-FHD from you guys and find that the price is good. My question is can I still attach a DVD Recorder to the TV ( hard drive or disc recorder ) as the aerial would have to attached to the recorder and would be on the wrong side of the in-built HD tuner? Are you thinking about bringing out a Large Screen TV with a built in Hard Drive because if you did and the prices are about the same in comparision to other brands I think that you would be able to make a lot of sales.
Posted at 4:48 p.m. on May 14, 2008
adam says...
uuummmm no
60hertz does not exist in australia.
Posted at 5:01 p.m. on May 14, 2008
Jo says...
Could you please tell me Mr Kogan if there are issues with not being able to view the 42 Full HD LCD TV ($1399 one) if you are standing to the side of the screen?
Posted at 2:47 p.m. on May 15, 2008
Ruslan Kogan says...
With regards to the Plasma TV questions, I genuinely think LCD TVs are the far superior technology at the moment. Plasma factories around the world are starting to be phased out.
If you want more information about the Plasma vs. LCD issue there is a great article over at the Gadget Guy website: http://www.gadgetguy.com.au/article.asp?m_article=2288
Posted at 5:38 p.m. on May 15, 2008
Ruslan Kogan says...
Hi Jo, you won't have any problems viewing it from the side. The PRO 42" you mentioned has a great viewing angle of -178 degrees / + 178 degrees.
Posted at 10:51 p.m. on May 15, 2008
Ruslan Kogan says...
Hi John,
the contrast ratio issue is a bit of an industry wide problem at the moment. The actual contrast ratio is the only one measured against worldwide standards, such as the rating of 1500:1 on my 42" 1080P TV. I've only included the dynamic number because so many customers asked me to. There are no LCD TVs that have an actual contrast ratio of 15000:1. Any product that claims this is quoting the dynamic contrast ratio, which is not measured against industry standards so you shouldn't worry about it. You don't have to take my word for it, the bloggers over at Gizmodo have written up a great explanation of the contrast ratio issue: http://gizmodo.com/gadgets/spec-wars/contrast-ratio-shoot+out-everyone-loses-259495.php
Posted at 10:55 p.m. on May 15, 2008
Ruslan Kogan says...
Hi Adrian, all Kogan televisions have an auto-tuning feature so that should be a breeze.
Posted at 10:57 p.m. on May 15, 2008
Ruslan Kogan says...
Hi Muriel, if you'd like me to I'm happy to find a television installer in your area who can do it for you? If so, let me know and I'll organise it for you. The antenna should work fine. If you have any warranty issues we will dispatch a trained service person to fix the problem. Cheers, Ruslan.
Posted at 10:59 p.m. on May 15, 2008
Ruslan Kogan says...
Hi Neville, as long as the recording device has a tuner there will be no issues recording TV. Most of them have a 'loop output' which you can also connect to the TV for HD broadcasts. With the built in hard drive, it's definitely something I would consider. I'll keep my eyes peeled and if any technology with all that incorporate into it pops up I'll let you know.
Posted at 11:03 p.m. on May 15, 2008
Ruslan Kogan says...
Hi Steve, we're working hard to reduce the cost of shipping across the country. As our company grows, so does our relationship with Toll, Australia's biggest logistics company. As soon as we are able to negotiate better shipping rates we will pass these savings onto you.
Posted at 11:11 p.m. on May 15, 2008
Ruslan Kogan says...
Hi Daniel, if you click the link a few posts up to the Gizmodo article they actually deconstruct Panasonic's claims of that extreme dynamic contrast ratio. The 'dynamic' term in front of that has basically just become a marketing tool, and is not measured against any industry standards. When you're buying a TV, always look for the actual contrast ratio instead of the dynamic one. I hope that helps.
Posted at 11:17 p.m. on May 15, 2008
Fiona says...
Hi - what is the warranty on these sets I was looking at a 42" Thanks
Posted at 7:52 p.m. on May 21, 2008
Vin says...
Hi Kogan R U getting a larger tv than 42 in full HD soon? say a 46 ,50,or 60? can u get one done for me if i am interested? i can wait if sometings coming up. pls repy soon!!
Posted at 4 p.m. on May 22, 2008
Mark says...
Is the HDMI connection 1.3? Are the sets HDCP compatible? Thanks Mark
Posted at 7:20 p.m. on May 22, 2008
Ruslan Kogan says...
Fiona, The warranty on all of my products is one year. When you are purchasing an LCD TV, you also have the option to extend this warranty.
Vin, I will keep an eye out on the larger HD TVs. If and when they become a potential new product I will blog about them so keep checking back!
Mark, we use HDMI 1.3 on all our TVs - these are HDCP compliant.
Posted at 3:12 p.m. on May 23, 2008
Vin says...
Hi i am interested in that 42 inch full HD. Site mentions the availability date as 21st July 08. IS THIS THE CORRECT DATE OR AN INDICATION ONLY? If there is a delay ,for how long do i wait, not the whole year i suppose? pls reply soon.
Posted at 3:30 p.m. on May 23, 2008
Ruslan Kogan says...
Hi Vin,
Yes the TV will be dispatched on July 21.
Kogan products have been so popular lately that we are selling out of products before they even arrive so the only way to guarantee you a TV from this shipment is a presale.
Posted at 1:44 p.m. on May 27, 2008
Owen says...
would like know if you will ever get Full HD 32" its pretty popular size i guess, i would buy on spot if availabe
thanks Owen
Posted at 4:06 p.m. on May 29, 2008
Ruslan Kogan says...
I just got back from China and lined up a Full HD 32", as well as one bigger than the 42". If you sign up to the newsletter through http://www.kogan.com.au we'll keep you updated on the exact date of availability. It should be available for presale at http://www.kogan.com.au/shop in the next few days.
Posted at 4:31 p.m. on June 10, 2008
Ben says...
Kogan, I would be more interested to see the 12 month on-site warranty to be increased to 2years like branded tv's. Ben
Posted at 1:24 p.m. on June 20, 2008
colin says...
i feel it is out of order & also possibly unethical for you to expect me to prepay now for a 42" full hd tv when it will not be available until 05 august. i am definitely interested in buying but feel that you should accept a $100.00 or 10% non refundable deposit now to guarantee my order & final payment deducted from my credit card on the day of despatch. also when do you expect to have a sydney warehouse ( hopefully before 05 august ) so tv can be collected before the olympic games starts.
Posted at 11:37 a.m. on June 25, 2008
Ruslan Kogan says...
Hi Colin. The Kogan products have been so popular lately that they have all been selling out before they are even ready to ship! However, you do have an option if you're willing to wait till after the Olympics. As the massive spike in HDTV interest will dip after Beijing, you will have the option again of buying the products outright with instant delivery.
Posted at 6:20 p.m. on June 26, 2008
Clark says...
Hi, what sort of time frame are you looking at to have a 50" Full HDTV? I am looking to buy a Samsung series 6 one at the moment for about $3k but thought I would check.
with your 47", which other brands use this panel?
Posted at 9:33 p.m. on June 29, 2008
Gary Stinten says...
i understand that your TV's have a HD tuner and that allows me to tune into HD signals and SD signals all at once which is great.
i also know there are companies that do have HDD's built into their tv's. Here is a link to give you an idea. (http://www.dixons.co.uk/martprd/product/seo/LCD+and+Plasma+TV/Humax/LP40TDR1/290235)
I was wanting to know, if you do implement this technology into your TV's, can you please for the love of god and all that beautiful make it so that the 'Average Joe' can change the HDD at anytime for upgrades or at least have a USB connection for possible external use as i really am annoyed at major companies that have the technology included and integrated but make its a mutha f***er to upgrade and usually at a cost to the consumer and would be good if you are a first to include this feature. i understand that the biggest hard drives are like 1TB (1 Terabyte, Hooooge by todays standards and getting bigger now) which does put a smile on anyone's face as this would allow for at least a week plus of recording tv show's and cable shows etc.
Could you could also include a Blu-ray or DVD burning device to allow for 'backup's of your favorite shows and stuff like that ;) as this makes for a much cleaner process to backup and copy movies, TV shows that grandma would like to watch and so on and well i haven't seen anyone else do this and would probably place you on the map globally as the first to pioneer this technology, besides video and external recording devices are really a thing of the past when you consider how much more convenient it would be.
also, my last comments, with the BLU-RAY player that you are introducing, please allow for all RCA, HDMI, DIVX, WIRELESS, BLUETOOTH and USB support as these are great features that are being implemented in everyday life and Would have the advantage over anything i have ever seen. DIVX also holds great advantage that its allows to have more than one movie per disk and also allows for others to follow in suit and to be the first with a reasonable BLURAY player this enables for backups to be played if someone weren't to have one of your 'BUILT-IN BLURAY RECORDER LCD TV'S' and to be honest it does have a nice ring to it don't you think, to say to customers YES!! we do have a TV with built-in BLURAY burning capabilities or we do have BLURAY that have DIVX and WIRELESS SUPPORT. i mean if it could do all that and it was reasonably priced i think every man and his dog would be in on it. Imagine this that an apple ipod could be played through your HD WIDESCREEN TV
I could just imagine this as a complete package to be sold with a great 5.1 or 7.1 surround sound stereo package from KOGAN..... the most powerful and reasonably priced electronics store in the universe..........
Just a couple of thoughts
adios for now.
P.S I'll keep you informed of the great ideas that i have also and if you want you, consult me on ideas and I'll see if i can better that.
Posted at 4 a.m. on July 28, 2008
Jimmy says...
Hi,
Can you explain me one thing why does Kogan Pro 1080p is priced $1799 on your ebay site and $1399 on your Kogan site. Its a difference of $400. A big difference considering you're trying to be price competitive. I wonder how much they really cost $500 or even less. Both links are pasted below:
http://cgi.ebay.com.au/Kogan-PRO-42-1080p-Full-HD-LCD-TV-w-Built-in-HD-Tuner_W0QQitemZ170258196226QQihZ007QQcategoryZ61400QQssPageNameZWDVWQQrdZ1QQcmdZViewItem
http://www.kogan.com.au/shop/kogan-pro-42-full-hd-lcd-tv-hd-tuner-1080p-lg-pane/
Posted at 11:36 a.m. on September 9, 2008
James says...
Hi Kogan
My wife is a bit brand orientated.!! Is the Kogan Good.... Can I buy your TV (pro 1080) and assure her that the picture quality etc is just as good as Mr Samsung etc. My wife normally wants to see what she buys.
Posted at 10:17 p.m. on September 19, 2008
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